Nov 21, 2011

Asia: Tokyo Street Fashion

Street fashion has a major influence on designer collections. Creators of fashion look to the streets of popular metropolitan locations for inspiration and to hunt trends. Tokyo, Japan is arguably the most magnetic global street fashion location. The aesthetic twist and adventurous collaborations inspire those who are constantly searching for something new and fresh. The enthusiasm displayed by younger demographics compels buyers and designers to snap pics, buy samples, and soak in every bit of the eccentric culture.

The hottest street fashion in Tokyo can be found on the metro rail stop. Styles and trends come and go so quickly! Two of the most popular are Harajuku & Shibuya. -D’Rico Logan, Contributing Writer

Among the two, Harajuku is the most popular, partly because it has crossed over into American pop culture through Anime cartoons and even the MC Nicki Minaj. She heightened her brand and image by referring to herself as the “Harajuku Barbie.” Teens and young adults who hang out in the Harajuku district of Japan mix vintage clothing with popular anime icons and mesh all of these elements into colorful and fashionably loud looks.

Shibuya is the most popular district in Tokyo; its acknowledged as the Mecca. Shibuya street fashion appeals most to older adults who participate in the street fashion scene, where they thrive off art, pop culture and individuality. The silhouettes are lengthier neutral colors, which give a more mature, casual, and stylish look. The Shibuya style has translated well into the global fashion market with it’s more subdued shapes and colors.

Tokyo Street fashion is considered among the most diverse and creative in the world. Additionally, street fashion is deemed as a deeply rooted aspect of their culture. Fashionistas everywhere should take a cue from Tokyo fashion enthusiasts and strive to create, inspire and influence our own fashion community here in America.